Verizon Coconut Grove Mural
Painted by Dennis Perez and Roc Sol
Our Project Roadmap mural team had the honor of bringing a new vibrant mural to life for Verizon’s retail store in Coconut Grove. In collaboration with Project Roadmap, muralist Dennis Perez created a beautiful mural alongside artist Roc Sol that fosters a message of community identity and connection. Rooted in the spirit of the neighborhood, this piece reflects the laid-back, tropical lifestyle and strong sense of community that defines Coconut Grove.
Set against a colorful waterfront sunset inspired by the Vizcaya Museum and Gardens, the mural captures everyday moments of connection, exploration, and joy while celebrating the Grove’s rich culture and scenic beauty. It features a couple capturing the moment as they walk their dog, highlighting the beauty of everyday life and shared experiences. The piece reflects Verizon’s intention to create a true love letter to the neighborhood by capturing how Coconut Grove residents live, interact, and experience their environment.
As part of Verizon’s Project Love Letter initiative, the Coconut Grove mural continues the series’ mission of highlighting the unique identity of Miami’s neighborhoods. This installation blends storytelling and innovation through the integration of augmented reality powered by BrandXR. Viewers can interact with the mural through an AR experience, bringing the scene to life by virtually feeding the dog a treat, adding an engaging and memorable layer that connects art, technology, and community.
Created through collaboration between Verizon and Project Roadmap, the mural reflects a shared vision to invest in public art that resonates with its surroundings. By incorporating elements inspired by Coconut Grove’s waterfront lifestyle, architecture, and relaxed energy, Dee Perez and Roc Sol crafted a piece that feels both personal and immersive. Thanks to Verizon’s continued support of local artists and creative initiatives, the Coconut Grove mural stands as a lasting tribute to the neighborhood, inviting interaction, sparking joy, and creating something to be enjoyed for years to come.
Inside the Verizon Hialeah store, visitors can also find Dennis Perez’s artist bio framed on display, offering insight into the lead artist behind the mural and reinforcing Verizon’s commitment to highlighting individual creative voices.
“As a local business invested in the communities in which we live, work, and play, it was important that these installations reflect the vibrant cultures of each neighborhood.”
