JARRITOS MURAL

During Art Basel 2022, Roc Sol and his team Project Roadmap had the privilege of creating the Bones by Jarritos mural in the heart of Wynwood, Miami, celebrating their NFT collection of skeleton characters inspired by Mexican culture, fashion, art, lifestyle, and Web3. The mural, located in wynwood right across the street from the Jarritos x Degen arcade Art Basel event, was a stunning visual representation of jarritos and the collection’s vibrant energy. Led by Roc Sol and his team, the mural became a highlight of the Art Basel experience, reflecting both the spirit of Jarritos and the global reach of their audience.

The Bones by Jarritos Art Basel event was an incredible success, offering attendees a taste of the unique Mexican-inspired flavors of Jarritos, free tacos from Bodega Taqueria, and live music. Guests enjoyed endless Jarritos flavors, including Mandarin, Mango, Lime, Tamarind, and more, while immersing themselves in an interactive arcade experience in collaboration with Degen arcade. The event also included a chance to meet the founders and win exclusive NFTs. With live Twitter spaces, a premium tequila collaboration with Don Julio, limited edition Bones by Jarritos merchandise, and a mural that captured the essence of Web3 culture, this event was truly a 10/10 celebration, blending art, community, and culture in a vibrant Art Basel experience.